10
40%
... of nerve fibres to the brain are connected via the retina.
10 Reasons to use visual
Storytelling
A picture paints a thousand words
So why are we still using a thousand words?
9
to process a visual scene.
0.010
to read 250 words.
60
8
93%
...of all communication is non-verbal. This includes body language. Psychologist Albert Mehrabian
7
Colours evoke powerful psychological triggers, can change perceptions and influence emotions.
Colour can be used to direct attention, improve readability and enhance comprehension.
6
80%
We are 80% more likely to take notice if something is presented in colour.
5
The brain processes multiple images simultaneously. People make their first judgements in half a second based on that visual stimulation.
4
Every day we create...
This would fill 10 million blu-ray discs that, if stacked on top of each other would be the same height as four Eiffel Towers.
3
65%
of people are visual learners. Social Science Research Network
2
90%
of information that comes to the brain is visual.
1
According to research people only remember about...
